Winter Window Murals

Di Moda Lingerie

Groove School of Dance

CoVi Hair Design

About the BIA: “The Way to spend a perfect day!”

The Eglinton Way BIA is the perfect place to shop, stroll, browse, eat, and get pampered with its multiple stores, services and eateries. The area is considered one of Toronto’s most fashionable shopping districts and features a myriad of boutiques offering designer and artisanal wares. Shopping local is a concept important to The Eglinton Way BIA, and the local businesses contribute to the neighbourhood’s unique spirit.

This project is part of I HeART Main Street, a program supporting Business Improvement Areas (BIAs) with the support they need to activate their main streets through public art and placemaking. This program engages BIAs, local artists and businesses across Ontario to create more vibrant and safe communities.

Thank you to our additional supporters!

I HeART Main Street is generously supported by Canada Healthy Communities Initiative funded by the Government of Canada, Canada Council for the Arts, Ontario Arts Council, and funding provided by the Government of Ontario.

Project Type: Temporary Exhibit

Artist: Vesna Asanovic

Artist Statement: Vesna collaborated with The Eglinton Way BIA and STEPS Public Art to create original, hand-drawn holiday and winter themed illustrations on storefront windows of three local businesses, Di Moda Lingerie, Groove School of Dance and CoVi Hair Design.