Brush Floss Smile
Crosstown Coffee Bar
About the BIA: “The Way to spend a perfect day!”
The Eglinton Way BIA is the perfect place to shop, stroll, browse, eat, and get pampered with its multiple stores, services and eateries. The area is considered one of Toronto’s most fashionable shopping districts and features a myriad of boutiques offering designer and artisanal wares. Shopping local is a concept important to The Eglinton Way BIA, and the local businesses contribute to the neighbourhood’s unique spirit.
This project is part of I HeART Main Street, a program supporting Business Improvement Areas (BIAs) with the support they need to activate their main streets through public art and placemaking. This program engages BIAs, local artists and businesses across Ontario to create more vibrant and safe communities.
Project Type: Temporary Exhibit
Artist: Asli Alin
Artist Statement: These activations were designed for three different businesses that reflect the services they provide- Brush Floss Smile features a snowy winter scene with a pine tree, cardinal birds and a present filled sleigh with a toothbrush incorporated into the design. Deluxe Cleaners has patterned clothes hangers in the shape of Christmas trees with ornaments and three dancing sweaters hanging off clothes lines adorned with lights. Crosstown Coffee Bar has floral illustrations featuring winter blooms, Christmas ornaments and a cup filled with warm coffee resembling a floral wreath.
Thank you to our additional supporters!
I HeART Main Street is generously supported by Canada Healthy Communities Initiative funded by the Government of Canada, Canada Council for the Arts, Ontario Arts Council, and funding provided by the Government of Ontario.